:root {
  --navy: #1B1446;
  --ink: #2A2350;
  --muted: #5B5680;
  --pink: #FF2E93;
  --pink2: #FF5FB0;
  --purple: #7B2FF7;
  --bg: #F7F4FF;
  --card: #fff;
  --r: 22px;
  --shadow: 0 10px 30px rgba(60, 20, 140, .12);
}
* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 96px; }
body { margin: 0; background: var(--bg); color: var(--ink); font: 400 17px/1.6 Rubik, system-ui, sans-serif; overflow-x: hidden; }
img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
h1, h2, h3 { font-family: Fredoka, Rubik, sans-serif; font-weight: 700; margin: 0; line-height: 1.1; color: var(--navy); }
.pink { color: var(--pink); }
svg use { pointer-events: none; }

/* ---------- תפריט עליון ---------- */
.top { position: fixed; inset: 14px 0 auto; z-index: 50; padding: 0 16px; }
.bar { max-width: 1100px; margin: 0 auto; height: 68px; background: rgba(255,255,255,.96); backdrop-filter: blur(10px); border-radius: 20px; box-shadow: var(--shadow); display: flex; align-items: center; gap: 24px; padding: 0 18px; }
.logo img { height: 52px; width: auto; margin-top: 4px; filter: drop-shadow(0 3px 6px rgba(60,20,140,.18)); }
.menu { direction: rtl; display: flex; gap: 6px; list-style: none; margin: 0 auto; padding: 0; }
.menu a { display: block; padding: 8px 12px; font-weight: 500; font-size: 15px; color: var(--ink); border-bottom: 3px solid transparent; }
.menu a:hover, .menu a.on { color: var(--pink); border-color: var(--pink); }
.cta-sm { direction: rtl; display: flex; align-items: center; gap: 8px; background: linear-gradient(90deg, var(--pink), var(--pink2)); color: #fff; font-weight: 700; padding: 10px 20px; border-radius: 999px; font-size: 15px; box-shadow: 0 6px 16px rgba(255,46,147,.35); white-space: nowrap; }
.cta-sm svg, .btn svg { width: 20px; height: 20px; flex: none; }
.burger { display: none; background: none; border: 0; padding: 8px; cursor: pointer; }
.burger span { display: block; width: 24px; height: 3px; background: var(--navy); border-radius: 2px; margin: 4px 0; }

/* ---------- כפתורים ---------- */
.btns { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 26px; }
.btns.center { justify-content: center; }
.btn { display: inline-flex; align-items: center; gap: 10px; padding: 14px 28px; border-radius: 999px; font-weight: 700; font-size: 16px; transition: transform .15s; }
.btn:hover { transform: translateY(-2px); }
.pinkbtn { background: linear-gradient(90deg, var(--pink), var(--pink2)); color: #fff; box-shadow: 0 8px 22px rgba(255,46,147,.4); }
.ghost { border: 2px solid #fff; color: #fff; }
.ghost.dark { border-color: var(--navy); color: var(--navy); background: rgba(255,255,255,.8); }
.arr { font-size: 20px; line-height: 1; }

/* ---------- גיבור ---------- */
.hero { min-height: 600px; padding: 120px 0 90px; background: linear-gradient(100deg, #34178F 0%, #4F21B8 45%, #6A2FE0 100%); position: relative; display: flex; align-items: center; overflow: hidden; }
.hero::before { content: ""; position: absolute; top: 0; bottom: 0; right: 0; width: 64%; background: url(img/hero.webp) right center / cover no-repeat; -webkit-mask-image: linear-gradient(to left, #000 72%, transparent); mask-image: linear-gradient(to left, #000 72%, transparent); }
.hero::after { content: ""; position: absolute; inset: auto 0 -1px; height: 70px; background: var(--bg); clip-path: ellipse(75% 100% at 50% 100%); }
.hero-txt { position: relative; z-index: 1; width: min(540px, 42%); margin-left: max(24px, calc((100vw - 1100px) / 2)); margin-right: auto; color: #fff; }
.hero h1 { color: #fff; font-size: clamp(36px, 4.6vw, 62px); line-height: .95; text-shadow: 0 4px 20px rgba(30,0,80,.35); }
.hero .pink { color: #FF7BC4; }
.kicker { font-weight: 700; margin: 22px 0 4px; letter-spacing: .5px; }
.hero p { margin: 0; text-shadow: 0 2px 10px rgba(30,0,80,.4); }

/* ---------- ערכים ---------- */
.values { max-width: 1160px; margin: 10px auto 0; padding: 20px 16px; display: grid; grid-template-columns: repeat(4, 1fr); text-align: center; }
.val { padding: 10px 18px; }
.val + .val { border-right: 1px solid #E4DDF7; }
.ic { width: 50px; height: 50px; fill: none; stroke: var(--c); stroke-width: 2.6; stroke-linecap: round; stroke-linejoin: round; margin: 0 auto 8px; filter: drop-shadow(0 4px 8px color-mix(in srgb, var(--c) 35%, transparent)); }
.val h3 { font-size: 21px; margin-bottom: 4px; }
.val p { margin: 0; font-size: 14.5px; color: var(--muted); line-height: 1.5; }

/* ---------- בוקסים ---------- */
.cards { max-width: 1240px; margin: 24px auto 40px; padding: 0 16px; display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; }
.tile { border-radius: var(--r); overflow: hidden; box-shadow: var(--shadow); transition: transform .25s; }
.tile:hover { transform: translateY(-6px) rotate(-.6deg); }
.tile img { width: 100%; aspect-ratio: 4 / 3; object-fit: cover; }

/* ---------- קרוסלת מוצרים (נגללת לבד, נעצרת במעבר עכבר) ---------- */
.shelf { margin: 0 auto 80px; text-align: center; }
.shelf .eyebrow { font-size: 18px; margin-bottom: 16px; }
.track-wrap { direction: ltr; overflow: hidden; padding: 24px 0 30px; -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); }
.track { display: flex; width: max-content; animation: slide var(--dur, 40s) linear infinite; direction: ltr; }
.track-wrap:hover .track { animation-play-state: paused; }
@keyframes slide { to { transform: translateX(-50%); } }
.prod { direction: rtl; width: 220px; flex: none; margin-right: 34px; }
/* המוצר מרחף בלי רקע; הצל מתחתיו מתכווץ כשהוא עולה */
.prod .pimg { aspect-ratio: 1; position: relative; }
.prod .pimg img { width: 100%; height: 100%; object-fit: contain; position: relative; z-index: 1; filter: drop-shadow(0 10px 14px rgba(60,20,140,.22)); animation: float 3.4s ease-in-out infinite; animation-delay: calc(var(--i) * -.6s); }
.prod .pimg::after { content: ""; position: absolute; left: 22%; right: 22%; bottom: -6px; height: 14px; border-radius: 50%; background: rgba(60,20,140,.18); filter: blur(5px); animation: shade 3.4s ease-in-out infinite; animation-delay: calc(var(--i) * -.6s); }
.prod .pimg span { display: grid; place-items: center; height: 100%; font-size: 54px; opacity: .5; }
@keyframes float { 50% { transform: translateY(-14px) rotate(-2deg); } }
@keyframes shade { 50% { transform: scaleX(.7); opacity: .5; } }
.prod h4 { margin: 18px 0 0; font: 600 19px/1.2 Fredoka, Rubik, sans-serif; color: var(--navy); }
@media (prefers-reduced-motion: reduce) { .track, .prod .pimg img, .prod .pimg::after { animation: none; } .track-wrap { overflow-x: auto; } }

/* ---------- אודות ומותגים ---------- */
.eyebrow { color: var(--pink); font-weight: 700; letter-spacing: 1px; margin: 0 0 8px; font-size: 15px; }
.eyebrow.light { color: #FF8BCB; }
.about, .brands { max-width: 1100px; margin: 0 auto 80px; padding: 0 16px; }
.about-in { background: #fff; border-radius: 28px; box-shadow: var(--shadow); padding: 48px clamp(22px, 5vw, 64px); }
.about h2, .brands h2 { font-size: clamp(30px, 3.6vw, 46px); margin-bottom: 18px; }
.about p { max-width: 760px; color: var(--muted); }
.facts { list-style: none; padding: 0; margin: 30px 0 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.facts li { background: var(--bg); border-radius: 18px; padding: 18px 20px; }
.facts b { display: block; font-family: Fredoka, Rubik, sans-serif; font-size: 22px; color: var(--purple); }
.facts span { font-size: 15px; color: var(--muted); }
.brand { display: grid; grid-template-columns: 1.1fr 1fr; gap: 36px; align-items: center; }
.brand img { border-radius: var(--r); box-shadow: var(--shadow); width: 100%; }
.brand p { color: var(--muted); margin: 0; }

/* ---------- לעסקים ---------- */
.biz { background: url(img/business.webp) left center / cover no-repeat, #3A7BEA; min-height: 440px; display: flex; align-items: center; position: relative; }
.biz::before { content: ""; position: absolute; inset: 0; background: linear-gradient(270deg, rgba(43,15,110,.92) 0%, rgba(43,15,110,.7) 42%, rgba(43,15,110,0) 70%); }
.biz-txt { position: relative; width: min(600px, 52%); margin-right: max(24px, calc((100vw - 1100px) / 2)); padding: 60px 0; color: #fff; }
.biz h2 { color: #fff; font-size: clamp(30px, 3.6vw, 48px); margin-bottom: 16px; }
.biz p { margin: 0; opacity: .92; }

/* ---------- צור קשר ---------- */
.contact { background: url(img/contact.webp) right center / cover no-repeat, #C9B5FF; padding: 90px 16px; }
.contact-in { max-width: 760px; margin: 0 auto; text-align: center; background: rgba(255,255,255,.6); backdrop-filter: blur(6px); border-radius: 28px; padding: 36px 24px; }
.contact h2 { font-size: clamp(26px, 3vw, 38px); margin-bottom: 10px; }
.contact p { margin: 0; color: var(--ink); }

/* ---------- תחתית ---------- */
.foot { background: var(--navy); color: #CFC8F0; padding: 40px 16px 30px; text-align: center; font-size: 15px; }
.foot-logo { height: 70px; width: auto; margin: 0 auto 14px; }
.foot-info { display: flex; flex-direction: column; gap: 4px; }
.foot-info b { color: #fff; font-size: 17px; }
.foot a { color: #fff; text-decoration: underline; text-underline-offset: 3px; }
.foot-info a[dir] { unicode-bidi: isolate; }
.copy { margin: 18px 0 0; font-size: 13px; opacity: .7; }

/* ---------- טאבלט ---------- */
@media (max-width: 1000px) {
  .menu a { padding: 8px 8px; font-size: 14px; }
  .cards { grid-template-columns: repeat(2, 1fr); }
  .values { grid-template-columns: repeat(2, 1fr); row-gap: 20px; }
  .val:nth-child(3) { border-right: 0; }
}

/* ---------- טלפון ---------- */
@media (max-width: 820px) {
  .top { inset: 10px 0 auto; padding: 0 10px; }
  .bar { height: 62px; gap: 10px; padding: 0 12px; }
  .logo { margin-left: auto; }
  .logo img { height: 45px; }
  .burger { display: block; order: 2; }
  .cta-sm { order: 1; padding: 9px 14px; font-size: 14px; }
  .logo { order: 3; }
  .menu { display: none; position: absolute; top: 70px; left: 10px; right: 10px; flex-direction: column; background: #fff; border-radius: 18px; box-shadow: var(--shadow); padding: 10px; gap: 0; }
  .menu.open { display: flex; }
  .menu a { padding: 12px 14px; font-size: 17px; border: 0; border-radius: 12px; }
  .menu a.on { background: var(--bg); }

  .hero { min-height: 0; padding: 82px 0 70px; flex-direction: column; background: #4F21B8; }
  .hero::before { content: ""; position: static; display: block; width: 100%; aspect-ratio: 955 / 400; background: url(img/hero.webp) 88% center / cover no-repeat; margin-top: 0; mask-image: linear-gradient(#000 70%, transparent); -webkit-mask-image: linear-gradient(#000 70%, transparent); }
  .hero-txt { width: auto; margin: -20px 16px 0; position: relative; }
  .hero h1 { font-size: 34px; }
  .hero::after { height: 40px; }

  .values { grid-template-columns: 1fr 1fr; padding: 10px 8px; }
  .val { padding: 10px 8px; }
  .val h3 { font-size: 18px; }
  .cards { grid-template-columns: 1fr 1fr; gap: 12px; margin-bottom: 24px; }
  .tile { border-radius: 16px; }
  .prod { width: 170px; }
  .shelf { margin-bottom: 56px; }
  .about, .brands { margin-bottom: 56px; }
  .about-in { padding: 30px 20px; }
  .facts { grid-template-columns: 1fr; }
  .brand { grid-template-columns: 1fr; gap: 20px; }

  .biz { flex-direction: column; min-height: 0; background: #2B0F6E; }
  .biz::before { position: static; display: block; width: 100%; aspect-ratio: 955 / 330; background: url(img/business.webp) left center / cover no-repeat; }
  .biz-txt { width: auto; margin: 0 16px; padding: 28px 0 44px; }

  .contact { background-position: 85% center; padding: 50px 16px; }
  .contact-in { background: rgba(255,255,255,.75); }
  .btns .btn { flex: 1 1 100%; justify-content: center; }
}